Laws
Lights of America LED Lamps Lawsuit

Lights of America LED Lamps Lawsuit

A lawsuit filed against the manufacturer of Lights of America LED lamps claims that the company misrepresented the nature of their products. These LED lamps are marketed as being able to produce light output equivalent to that of a 100-watt incandescent light bulb, and they are also supposed to last a certain number of hours. In light of these accusations, consumers who bought these lights may be eligible for legal action.

False and deceptive lifetime claims

The plaintiffs in the Lights of America LED Lamps lawsuit alleged that the company failed to disclose the fact that the LED lamps lasted only 1,000 hours. The company refunded Costco over $1.5 million for these lamps. While LOA denies making such false claims, the plaintiffs argue that LOA’s sales representatives were aware of them or should have known about them. The lawsuit also argues that the Vakil brothers did not have the authority to make such false and deceptive lifetime claims.

The plaintiffs contend that the company failed to provide adequate substantiation of its claims. They point out that the company’s 50,000-hour lifetime claims are not based on scientific evidence and hardly meet the statutory criteria. In addition, they argue that the company should have been required to provide consumers with other information regarding LED performance and life expectancy before making false and deceptive lifetime claims.

The plaintiffs also claim that LOA violated the FTC Act by making false and misleading claims regarding the life expectancy of the LED lamps. The Court found that LOA lacked adequate evidence to support its claims. It asserted that it violated Section 5(a) of the FTC Act by presenting misleading and deceptive advertising and marketing materials that were inaccurate or misleading. In addition, the Court found that LOA acted on these claims without proper substantiation. The plaintiffs also claim that LOA had no redress when consumers complained about the product.

False and deceptive equivalency claims

Consumers are claiming that Lights of America LED lamps do not produce as much light as they claim. Despite the fact that the company began selling their LED lamps in February 2008, they did not conduct testing until December 2008. As a result, the lawsuit has awarded consumers $21.2 million in injunctive relief. While the lawsuit was filed in 2011, the company is still operating.

The FTC sued Lights of America in the federal court in Los Angeles over false advertising claims. The FTC found that the defendants violated the Federal Trade Commission Act by making false claims about the lifespan of their products. In particular, they claimed that their LED lamps would last for 30,000 hours, or 15 times longer than traditional incandescent bulbs. While these claims were unsubstantiated, the court found that the false and deceptive claims violated section 5(a) of the FTC Act.

In the recent case, the FTC ordered the defendant to pay $21 million to nearly 500,000 consumers who purchased Lights of America LED bulbs. The company was found to have misrepresented the life of LED bulbs and their cost. Consumers were led to believe that Lights of America LED bulbs would last much longer than their competitors. In fact, the company sold its LED bulbs at major retailers like Walmart, Costco, and Kroger.

Failure to market as general purpose lighting

A federal judge recently denied certification of a class action in a Lights of America LED Lamps lawsuit for failing to market as general purpose lighting. The plaintiffs asserted that the company made misleading claims about light-emitting diode bulbs. The judge did indicate that he would support future certification of a class based on a more narrow set of products.

In the case, the Federal Trade Commission alleged that Lights of America misrepresented the brightness of its LED bulbs, life expectancy, and brightness. In addition, Lights of America falsely claimed their bulbs would last a minimum of 30,000 hours, when in fact they would last only a few thousand hours. Because of this, they violated Section 5(a) of the FTC Act. The Federal Trade Commission is now mailing checks to nearly 500,000 customers.

As a result of the lawsuit, the company’s light bulbs will no longer be able to meet the requirements required by federal law. However, it is a good sign that states are finally taking steps to protect the consumer. The proposed ban on GSLs will nullify the recent ban on light bulbs in New York City. Ultimately, these regulations will require larger commercial buildings to switch to LED lighting by 2025.

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